paradigm shift
Equiped with over 40 years of experience in the creative industries and a huge passion for the arts, we thought it was time for a systematic change of how artists interact, communicate and capitalize their work.
The traditional art world with its institutional gate-keepers promoting the same dudes since decades as well-heeled doyens leaves inspiring young positions unseen, -valued and -heard. Museums, galleries and some of the bigger art spaces are still jammed with saturated art installations.
Therefore we developed BOBO, a denkraum within maison rosenbluth, an artist driven design lab, a hub to a wild bunch of artists leaving the white cube for developing a bigger picture.
mountain lab.
art residency
An experimental temporary live-work space, located in stunning scenic surroundings of the swiss alps.
A remote hide-away as perfect set-up to collaborate with like-minded peers, stimulating context to advance LIDO.SHORTS. Film is a vibrant artistic expression and a powerful communication tool to open windows on the world and build bridges of understanding between cultures. It expands world views, develop critical viewing skills, cultivates curiosity and inspires creativity.
Shorts have influenced a new gen of filmmakers to share their work and collaborate in fireside gatherings. Outstanding positions to enrich curricula in language and visual arts, world geography and social science.
fields of expertise
artist representatives
VISUALS
Rosenbluth.gallery, the digital grandchild of Kunstmuseum Humboldtschloss is representing the Maximilian Rosenbluth Photographic Collection as art dealer, media liaison entity and lender of exhibition loan agreements. After more than 600 productions for international networks, Maxi Rosenbluth revisits his most unusual global encounters for a position of 5 fly-on-the-wall feature documentaries on the artists voice. All episodes are intertwined, as their protagonists share the rare gift of charismatic resonance. The work will have its theatrical release during art Basel in June 27.
Witnessing the impact of projection mapping on the film set of swarm intelligence inspired us to go into a complete different direction. Today we are creating immersive, multi-sensory experiences for public venues. Permanent or traveling outdoor illuminations, transparent OLED screenings and indoor holograms for an intense encounter with highly infectious visuals.
The pandemic has accelerated the inevitable shift away from traditional entertainment towards direct-to-consumer small screen business. Short form content that it easy consumable in one sitting, fitting perfectly into any moment of the day. Thats why we will introduce lido.shorts in spring 2027 We love shorts ...
OBJECTS
Giving the curation of documenta 15 in the hands of ruangrupa, a jakarta-based artists’ collective, changed everything. Their economic model is rooted in principles such as collectivity, communal resource sharing and equal allocation. If this could happen, everything was possible.
As gallerists, we decided to give the artists practise a wider field stimulating the creation of smart objects. We always knew, that the coffee table book will have its revival. In film you are used to play with visuals and acoustics, but never get close to any haptic perception. So books were our first choice. A coffee table book is a perfect memento of an art exhibition. It is also open for smart young collectors, most lavishly equipped collectible titles holding their value for decades. We invited our peers to come up with new ideas.
Roseville is a women owned and operated artist superstore driving industry collaborations fostering diversity, fairplay, commitment and transparency Roseville takes the artists pursuit far away from the traditional white cube, opening up new avenues for avocation with zeal. While Gen Zens are busy reshaping consumerism and production, there is a lot of room for new business priorities.
MULTIPLES
Directed to the next generation, maison rosenbluth treats artists multiples as welcome ticket to the work of our artists. For every expensive museum size original, we put on the market, we introduce a lavishly equipped art collectors box. An affordable little masterpiece for a new generation of art lovers of a new sharing economy. Same artwork, same materiality, just smaller in size and bigger in circulation (1/11): a fully documented and signed edition of 11 copies.
Our product drops are curated by our own denkraum, nestled in one of the most innovative natural habitats in Europe: Laax, Graubünden. A mountain lab, a safespace for radical new ideas, a neutral gathering point. Thinkers and leaders sharing knowledge. Private collaboration sessions and gatherings lay the groundwork for meaningful, constructive partnerships. When artists join forces, the results can be breathtaking. A symbiotic relationship that sparks new creative possibilities, generating fresh and captivating content that resonates with diverse audiences.
Our associated curators identify perfect matches between the corporate world and relevant players in todays art scene. With a long track record in both genres, it is our part to bring collaborations to life. Our curator are subject specialists conducting original research on assets and guide the organization in its collecting.
ORIGINALS
Since 2025 all Fine Art Photography Originals are crafted as perfectly pigmented 3x1 m giclée museum prints on 308g/qm fine art Hahnemühle 100 % cotton providing a very matte surface with a fine understated texture.
In 2026 our Original series is broadened for prototype objects, where artworks are installed at the respective destination by the artists themselves. We are partnering with commercial resources, strategic alliances and equity participation to bring those originals to life. We believe, these prototypes can be blueprints for change.
Expensive Originals, modestly priced multiples allow a cost free, digital public access to our work in data publishing. Digital curation establishes, maintains and adds value to repositories of digital data for present and future community use, digital asset management and its presentation in cinema, owned/earned media and on the ground. The great digital transformation changes organizations, economies and personal lives.
Younger, technically savvy generations will play a key role in driving the transformation. The industry slowly starts putting users at the heart of their business. They try to avoid energy consumption, use renewable energies, compensate unavoidable emissions. But future demographics will ask for more... Therefore we are continiously observing mental transformation.
Collaborations.
creating play areas for emerging artists
fondation rosenbluth - München/NYC
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